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Getting clicks is the warm-up. Conversions are the main event.

PPC Services That Make Your Budget Sweat for You

Pay-per-click (PPC) isn’t just “buying traffic.” It’s buying the right traffic—the kind that shows up ready to do business, not just lurk on your landing page. On Google Ads, Microsoft Ads, Meta, LinkedIn, YouTube, Reddit, we turn every ad dollar into a performance review your budget will be proud of.

At ThinkFuel, we skip the vanity metrics and get straight to the good stuff: qualified clicks, measurable ROI, and ads that pull their weight. If you want PPC that’s more hustle than hype, you’re in the right place.

Book Your Free PPC Audit
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What Are PPC Services?

PPC—short for pay-per-click—is the fine art of paying for attention without wasting money on the wrong eyeballs. You bid for clicks in an auction, but it’s not just about outspending everyone. Relevance, targeting, and quality win the game (and save you from a sky-high cost-per-click).

From high-intent search ads to the digital billboards of display, PPC puts your brand exactly where your audience is scrolling, searching, and shopping—often before they even know they need you.

 

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Search & Display

Search ads catch people in the act of Googling what you sell. Display ads? They follow your audience around the internet like a polite, persistent stalker—great for staying top-of-mind and in their face (in a good way).

Shopping VideoShopping ads show off your products right in the search results complete with the eye candyimages prices and reviews Video ads bring the drama especially on YouTube where you can make your pitch before the Skip Ad button ruins the mome-2

Shopping & Video

Shopping ads show off your products right in the search results, complete with the eye candy—images, prices, and reviews. Video ads bring the drama, especially on YouTube, where you can make your pitch before the “Skip Ad” button ruins the moment.

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Retargeting & Remarketing

Most people won’t buy the first time they meet you—shocking, we know. Retargeting brings them back with a friendly “Hey, remember us?” message. Check out our powerful PPC remarketing tactics for how we turn second chances into closed deals.

Why Use PPC Services?

When you want growth without the long wait, PPC is the shortcut. It’s fast, targeted, and measurable—so you know exactly what’s working and what’s just burning budget. Whether you’re looking to crash a new market, dominate search results, or finally outbid that smug competitor, PPC delivers.

 

High-Intent Traffic

Stop waving your ads in front of people who don’t care. PPC puts you in front of prospects already searching for what you sell, meaning they’re halfway down the funnel before they even click.

Fast Testing, Fast Results

Forget waiting months to see if a campaign works. With PPC, you can test headlines, landing pages, and offers in days, then double down on the ones that actually convert.

Supports Full Funnel

Pair PPC with SEO or inbound marketing, and you’ve got coverage from awareness to conversion. It’s like a marketing safety net—but one that pays you back.

Flexible Budgeting

Spend when it’s working, pull back when it’s not. You control the budget, the bids, and the pace—no mysterious “just trust us” ad spend here.

Get a Free PPC Strategy Review
Portrait style PPC related image Use real people
ppc services use real peoplemarketing agency

Top PPC Platforms to Consider

The “best” PPC platform? The one your audience can’t escape. Each has its quirks, strengths, and money pits, which is why working with an agency for PPC saves you from expensive trial-and-error. Here’s the quick-and-dirty on the big players (and one wild card).

Google Ads
  • Pros: Biggest reach, highest intent, and enough targeting options to make your head spin.
  • Cons: Competitive as hell, and CPCs can balloon fast in crowded markets.

Microsoft Ads
  • Pros: Lower CPCs, strong B2B reach, LinkedIn targeting baked right in.
  • Cons: Smaller audience compared to Google, but still worth a look.

Meta (Facebook & Instagram)
  • Pros: Deep audience targeting, visual storytelling, and retargeting goldmine.
  • Cons: Declining organic reach, plus ad fatigue sets in quick if you phone it in.

LinkedIn Ads
  • Pros: The holy grail for B2B targeting, access to decision-makers who actually have budgets.
  • Cons: CPCs are steep—you’ll need killer creative to make it pay off.
YouTube Ads
  • Pros: Perfect for storytelling, product demos, and building awareness with impact.
  • Cons: You need video worth watching—bad ads here are skipped faster than a bad song.
Reddit Ads
  • Pros: Unmatched access to hyper-engaged niche communities, often at bargain CPMs.
  • Cons: Misread the subreddit culture and you’ll get roasted—publicly.
Let’s Talk Platforms

Need proof?

Our track record speaks louder than any catchy tagline could. From boosting a client’s organic traffic by 125% to significantly increasing another client’s qualified leads through targeted local SEO, our general SEO case studies highlight our ability to deliver tangible results. But don’t just take our word for it—see our success stories and imagine what ThinkFuel could do for your business.

Check Out Our Case Studies

Where We Offer PPC Services

We’re fully remote, which means we can run campaigns for just about anyone, anywhere—but some markets have our fingerprints all over them. If you’re in one of these hot spots, we already know the competitive landscape, the local quirks, and exactly how to win there.

Toronto

From Bay Street boardrooms to Queen Street startups, we’ve helped brands in the GTA turn clicks into customers. See why companies trust us as PPC experts in Toronto.

Chicago

The Windy City is tough on PPC rookies. Our Chicago PPC experts know how to slice through noise, dodge overpriced keywords, and steal market share from bigger budgets.

California

From Silicon Valley tech to SoCal eCommerce, California’s ad scene moves fast. Work with California PPC managers who can keep up—and make sure your spend does more than just blend in.

Wherever you’re based, our PPC services are built to outsmart, outbid, and outperform—without you having to babysit every campaign.

Book a Consult

You’re scaling fast

Budgets are climbing, leads are rolling in, and your team’s energy drinks aren’t cutting it. A seasoned PPC agency brings the systems, tracking, and optimizations you need so growth doesn’t outrun results.

 

 

Let’s Scale

Campaigns are underperforming

Low CTR, rising CPC, weak ROAS—it’s like watching your budget burn in real time. Partner with  PPC agencies that generate qualified leads and get campaigns that actually pull their weight.

 

Fix My Ads

B2B marketing needs experience

B2B isn’t just “B2C but fancier.” Longer sales cycles, more stakeholders, and niche audiences require a B2B-focused PPC agency that can keep decision-makers engaged from click to close.

Talk B2B PPC

Need to cover gaps

Even great in-house teams can’t do it all. When analytics, creative, or platform expertise are missing, a PPC agency fills the gaps, minus the overhead of another full-time salary.

 

 

Get Backup

Meet Our PPC Experts

Behind every smart campaign is a team that knows when to push harder, when to pull back, and when to call out a bad keyword for wasting your money. Our PPC strategists don’t just manage bids—they manage growth. From Toronto to Chicago to California (and everywhere in between), ThinkFuel’s experts turn ad platforms into revenue machines.

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Brianna Ochosky
Account Strategist
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Lourdes Calderon
Account Strategist
Team_0002_Lindsay
Lindsay Bagg
Project Manager
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Jessica Cox
Content Editor
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Patrick Garcia
Local PPC Specialist
Team_0001_Madison
Madison Moniz
Marketing Operations Specialist
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Kevin D'Arcy
Founder & Marketing Guru

PPC Services FAQs

Still have questions? Book a consult.
What does a PPC agency do?

We handle the strategy, targeting, ad creation, bidding, optimization, and reporting—so you don’t have to. Basically, we do the nerdy math and the creative magic that turns clicks into revenue. See what a PPC agency can do for you before you gamble on one that just chases impressions.

How much should I spend on PPC?

Enough to compete, but not so much that you’re funding Google’s next office renovation. Budgets vary by industry and competition—start with a number that lets you test, then scale what works.

What platforms work best for my industry?

It depends on where your audience hangs out. B2B loves LinkedIn, eCommerce thrives on Google Shopping, and niche communities might live on Reddit. We go where the money is, not just where it’s trendy.

How fast can I see results?

Testing and optimization take time, but PPC can deliver data and early wins within days. The more we learn, the faster we make your budget work harder.

What’s the difference between paid search and display?

Paid search is for people actively looking for what you sell. Display is for following them around the internet like a charming stalker until they give in and click.

Can PPC work for niche markets?

Absolutely. In fact, the more niche, the better. PPC lets you target hyper-specific audiences so you’re not wasting clicks on people who couldn’t care less.

What’s included in PPC reporting?

The usual suspects—impressions, clicks, CTR, conversions, CPC, ROAS—plus the “what’s working and what’s not” intel that makes reports actually useful.

What happens if my ads aren’t performing?

We don’t just let them limp along. We dig into the data, find the problem, and fix it. No endless excuses, no “wait another month” nonsense.

 

Let’s Talk PPC

Ready to stop paying for clicks that don’t convert? Fill out the form, book your free PPC audit, and let’s see what your budget can really do when it’s not wasting time on the wrong audience. No mystery fees—just a clear plan to get more from every ad dollar.