Companies today are ditching the old-school marketing playbook and rapidly adopting the inbound methodology for both sales and marketing. But what exactly is the inbound methodology, and more importantly, why should you care?
Let us show you how we help companies like yours apply the strategies of inbound to improve lead generation, customer acquisition, and competitive advantage so you can make the decision of whether or not it’s the right fit for you.
You know how hard it is to get prospects to answer their phones. You know the old methods of prospecting are not getting you or your salespeople enough opportunities. Expensive salespeople are prospecting more and selling less. Buyers have become extraordinarily good at tuning out traditional marketing tactics such as cold calling, direct mail and mass emailing purchased lists. This is not going to fix itself. So where do you go from here?
Wouldn’t it be amazing if instead interrupting your prospects when they’re not ready to hear from you, you could fly in an be the trusted adviser they are looking for when they’re looking to research a solution you have to offer? The inbound marketing and sales method is all about pulling prospects to you, like a giant customer magnet, by aligning your content and marketing message to their purchasing journey.
Come on, all the cool kids are doing it.
ThinkFuel Marketing delivers inbound marketing, lead generation, sales automation, marketing automation, and digital marketing services for B2B companies across Canada and the United States.
Contact us today to grow your B2B business through online marketing